Advertising Opportunities


2017 Shuswap Tourism Vacation Planner

We invite you to be a partner in the 2017 Shuswap Tourism Vacation Planner!!

Your business can be part of promoting the Shuswap region to our visitors!!  

Shuswap Tourism Vacation Planner has been very popular this year. We have stopped filling requests for the 2016 Vacation Planner as we are running out and need to ensure that we have enough for our Sledding Shows this Fall.  Our Vacation Planner online has also seen a significant increase in activity – all good indications that the Shuswap Tourism Vacation Planner is being used by visitors to the Shuswap.  We will be printing 40,000 copies again for 2017!

We look forward to working with you again as a marketing partner in the 2017 Shuswap Tourism Vacation Planner.

Click on the agreement below that is the right one for your business – fill it out and return to or by fax to 1.250.832.3375.

Why Advetise? Click here for more info! 

Shuswap Tourism 2017 Sales Agreement – Accomodation and Dining
Shuswap Tourism 2017 Sales Agreement – Services and Activities

Check out the 2016 Shuswap Tourism Vacation Planner Here!

For more information contact Carmen Massey at or at 250.804.3466.


Route 97 Website, Map Guide & Digital Advertising Campaign

In partnership with the North Central Washington Economic Development District, TOTA is launching the Interior Cascades Route 97 Touring Program.

The Route 97 2016/17 Touring Program is a great additional marketing platform to consider investing in. Be found on the website which is now profiling road trips that feature all areas from the main artery of Highway 97 under the brand “Route 97 – Be Curious”. The Regional Events Calendar is FREE to post your event on the Route97 events calendar.

Book Now for the 2016/17 Cooperative Marketing Opportunities – Digital and Print Bundle Options Available. 

Digital Only $299 plus GST for a full year  – As a marketing partner your business will have your own dedicated web page on Access points to your web page (and ultimately your website) include ad tiles strategically located on related content pages throughout the site, links through the social media hub, business directory and name search. Update your own content! The digital option includes the opportunity to donate to the seasonal contests.

Buy the ultimate package Digital and Print Bundle Starts at $625 + GST – The print bundle includes the digital program (above for a full year) plus a full colour display ad with 30,000 copies in print. The 2017 Route 97 Map Guide will be printed in the spring and distributed through the North Central Washington and Thompson Okanagan region at Visitor Centres and select locations.

BUNDLES – 1/8 page ad $625; 1/4 page square ad $1,250; 1/2 page horizontal ad $2,235; Full page $4,250 and premium cover positions subject to availability $4,500. All ads include full process colour and design services or submit your own camera-ready artwork.

Route 97 Partnership collaboration is amongst the Thompson Okanagan Tourism Association (TOTA), North Central Washington Economic Development District (NCWEDD) and the participating communities, event holders and businesses. For more information visit: